Alpha approached me to rebrand their company and develop a website to promote their comprehensive library of French pop tracks.
The goal was to allude to their connection to France and their tradition in music publishing. An icon was produced that developed from a record stylus and a colour scheme set that used a bleached out version of the blue, white and red of the French flag.
This palette ran across the reverse of the corporate materials and developed into a pattern used for the sister website, French Music Feed.
Art direction, Design, Print, Digital, Social Strategy and Website Build.